Top 10 Useful SEO Analysis Tools

In a previous post, we presented a massive list of free SEO tools that can help you accomplish various SEO tasks (e.g., backlink investigation, keyword research, etc.). We received a lot of positive feedback about that list, but people consistently requested more SEO analysis tools.

Since we are SEO Agency, this post is completely dedicated to SEO analysis tools. For each tool, we’ve provided a brief overview of its functionality, and we’ve also included helpful screenshots along the way. After you finish this post, your SEO analysis toolbox should be overflowing with goodness!

Now, let’s get started…

#1 WooRank

WooRank is a freemium tool that provides an “instant website review.” Without a premium account, you are only allowed to generate a limited number of free reports, but you are able to view previously generated reports. Also, the tool currently offers a 7-day unlimited free trial, which gives you access to unlimited reviews. If you’re interested in purchasing a plan, the cheapest one is $49/month.

#2 SEO Site Checkup

SEO Site Checkup is a free SEO analyzer that analyzes your site (and an optional competitor) using 45 individual checks in 6 different categories. Based on the results of those checks, the tool generates a summary, which includes a numerical score for the site and a count of the failed checks.

#3 Site Auditor

Site Auditor is one of the SEO tools provided by Raven Tools as part of their Internet marketing solution. After you run Site Auditor on your website, the tool presents a report that summarizes its findings.

Currently, Raven Tools offers a 30-day free trial for Site Auditor (and all of their other tools). Once your free trial expires, the least expensive premium plan is $99/month.

#4 HubSpot’s Marketing Grader

Unlike many of the other SEO analysis tools on this list, which focus primarily on your site’s SEO activities, Marketing Grader digs a little deeper into your company’s online marketing strategy.

#5 Site Analyzer

Site Analyzer is another free SEO analyzer, and it presents 71 data points, which are organized into 5 groups. After you perform an analysis on your site, the tool presents an overview, which includes a global score as well as accessibility, design, texts, multimedia, and networking scores.

#6 SEO Workers

This SEO analysis tool has been around for quite some time, and although it’s not the prettiest tool on the list, it’s still incredibly useful. After you evaluate a URL, the tool presents an analysis report, which is broken down into the 8 sections.

#7 Lipperhey

Lipperhey is not as popular as some of the other SEO analysis tools, but it still presents a lot of important information. Similar to previous tools, Lipperhey generates an SEO analysis report based on the URL you provide.

#8 UpCity Free SEO Report Card

UpCity offers a free website grader that analyzes a site and presents its findings in an SEO report card. This report card displays a numerical score, which is generated based on the site’s adherence to 18 best practices in 6 categories.

#9 Seoptimer

Seoptimer is a free SEO analysis tool that investigates a given URL’s on-page SEO ranking factors. After you analyze a URL, the tool presents a summary of the most important action items. Then, it displays its analysis results, which are broken down into 7 categories.

#10 Free SEO Analysis by Web Gnomes

Our free SEO analysis tool provides a small subset of the information we provide in our industry-leading SEO audit. The tool investigates a URL’s adherence to 20 important on-page SEO best practices, and then, it presents the results in a report, which is divided into 5 categories.

Which of these tools is your favorite? What other SEO analysis tools should everyone be using? We would love to hear from you in the comments.